The challenges that solopreneurs face aren’t just about hitting quotas, staying relevant, and inviting more customers into their business. There is also one thing that solopreneurs tend to forget which is essential to achieving brand success – staying happy.
A seasoned businessman understands this well because if a solopreneur’s mental condition is not good, this can affect their performance badly in managing their brand. Read on and find out what you can do to find joy as you run your business.
1. Do what you love
You are a solopreneur for a reason and it’s not just for money. Business is your passion and you love to offer your services. If you find joy in making prosthetic limbs, then just keep on doing that and don’t be stopped.
2. Show gratitude
“Thank you.” – These are the two words that warm human hearts. You can either say them to customers at your store or receive it from them. Either way, it makes all of us smile.
3. Envision your written goals as if you’ve achieved them
Daydreaming is a way to express your true self. By being creative in building your ideal life and future store, you’re keeping yourself safe from depression and anxiety.
4. Surround yourself with the right people
The right people are always happy at seeing you do what you love. They’ll also support your plans like expanding your business. As you stay in this circle of positivity, you’ll adopt the same mindset and be a joyful person like them.
5. Mind your own business
A competitor is doing better than you? So what? Stay at your own pace and keep on doing what you do best. Don’t change the formula of your skin exfoliants. Comparing yourself and competing prevents you from being yourself as a solopreneur.
6. Foster an optimistic attitude
No matter what happens as you go on your solopreneur journey, always see the bright side of everything. One way to do so is to treat business difficulties as challenges and find ways to overcome them. If the pandemic is reducing the customer visits and sales in your art gallery, then offer a delivery service and give them a brochure of your paintings.
7. Set expectations but expect setbacks
Setting expectations are good because it teaches you what your true value is as a solopreneur. However, making yourself think you’ll only be happy if things always go your way will destroy you. Learn to smile even when the profits aren’t as much as you expected and stop stressing about things that are out of your control.
8. Take risks
Running a business is a gamble and you the solopreneur are the gambler. To win this game, you need to overcome your fear of trying new things. Failure to take risks only means misery and loss because you’ll never know what could’ve been if you tried. You also miss the opportunity to gain valuable experience.
So be brave and experience the thrill of not knowing the outcome when releasing a new product. It will make you feel alive and feeling alive is also a form of happiness.
9. Embrace your humanity
There will be times where you’ll make mistakes in running your business like investing in a bad deal. It’s only human to do so and it’s okay to feel bad and brood about it. But don’t mope around for too long. Move on and learn from your errors.
There are 27 emotions humans can feel and express so don’t dwell on one especially if it’s of the negative category.
10. Act upon your plans
It’s no use if you just keep on daydreaming about expanding your brand in the future. You have to move to make that happen. Yes, it does make you feel good but once you’re done visualizing, you’re back to reality.
Being busy fires up brain activity which grants euphoria. The more you work to create more supply, the closer you get to owning more stores – your solopreneur goal and happiness.
11. Strengthen your belief
Tell yourself you can, you will, you deserve, and you have what it takes to be a successful solopreneur. Self-confidence is the foundation where all our happiness begins.
12. Give more of what you want to receive
If you want to be happy while running your business, you must make your customers happy first. To do this, engage in small at the store talk if they’re not busy. They will open up to you, make friends, and tell jokes. In return, tell them about yourself to create a bond that’s more than just a businessman-customer relationship.
Happiness starts within yourself, particularly on your self-confidence and how you balance work and life. If your self-esteem is high, you’ll be able to see the bright side of everything even if you have major commercial problems. If you know when to stop working, you’ll have time to take care of yourself and spend time with the ones you love.
