Bob King literally wrote the book on closing, it’s called THE JOY OF CLOSING: The Definitive Guide to Building Trust, Getting the Deal and Creating Happy Customers. Bob is an author, closing coach, filmmaker, and sales superstar who consults with sales teams and sales professionals of all types—from retail to in-home sales to business-to-business—bringing One-Call Magic to pitches, curing slumps, boosting team performance, and turning total strangers into happy customers, often at the very first meeting.
What You’ll Learn From This Episode:
- The true meaning of “closing” in sales and why many misunderstand it.
- The role of trust in sales and why building trust is essential for long-term business success.
- Proven strategies for turning salespeople into effective closers.
- Key differences between selling and closing, and why “closing” often carries a negative connotation.
- Applying sales techniques in non-sales careers, such as creative fields and solopreneurship.
- Bob King’s journey writing The Joy of Closing and how mastering sales skills changed his life.
- Why mastering closing skills is essential for solopreneurs looking to grow their business.
- Bob King’s experience narrating his own audiobook and why it adds a personal touch.
Resources Mentioned in This Episode:
- The Joy of Closing by Bob King – Available on Amazon
- Bob King’s website: joyofclosing.com – Learn more about Bob’s sales strategies and coaching services.
- Connect with Bob King on LinkedIn and follow him on TikTok: The Joyful Closer.
- Bob King’s audiobook: The Joy of Closing – Available internationally on Amazon.
- Get Shift Done Program – A lifestyle-changing course designed to boost productivity and help solopreneurs achieve their business goals.